Facebook Marketing Program Manager, Global Diversity Partnerships in Topeka, Kansas
Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities - we're just getting started.
Facebook’s Global Attract Team is seeking a creative and qualitative marketer to build, program manage and execute our external diversity partnership strategy as part of our diversity focused employment brand team. As the Marketing Program Manager for Global Diversity Partnerships, you will manage relationships with external diversity organizations to build and strengthen Facebook’s employer and recruiting brand. In this role, you will leverage omni-channel marketing experience to manage multi-channel partnership opportunities to life. You will bring an integrated marketing lens to drive and manage the development and implementation of our external strategic diversity partnerships including: creating the roadmap, evaluating competitive marketing insights and tracking program metrics and benchmarks. You will work with global cross-functional internal teams to execute partnership agreements, develop frameworks, processes and procedures to implement functional strategic brand building across our partner channels. You will track progress and measure outcomes across our regional and global programming. This critical role on the Recruiting Team will benefit from close partnerships with Corporate Diversity, Central Diversity Recruiting, People Operations and organization leaders, and requires close collaboration with leadership and diversity stakeholders across the company.
Scale external diversity strategic partnerships program and strategy globally across recruiting and organization leaders. Establish strategic partnership approaches rooted in supporting our corporate diversity and recruitment goals and priorities
Identify, evaluate, cultivate, and maintain relationships with external diversity partner communities including but not limited to: Blavity, dev/color, Latinas in Tech, Anita Borg Institute
Overall strong management and execution of partnership marketing activations, including: development and planning, research, communications, briefings, production, vendor/partner management and reporting
Conduct market and program research to provide relevant data, analysis, and recommendations to guide decision making across all assigned programs and activations focused on strategic partnership efforts
Cross-collaborate with internal partners to craft the strategy and goals of our external strategic partnership program
Collaborate with the external and internal cross-functional partners to operationalize, scale, and execute diversity activities identified as part of the agreement (such as events, social media activations, outreach efforts, data tracking and collection)
Lead project management efforts to see strategic partnership roadmap through to execution. Ensure project goals, timelines and budget parameters are maintained and key programs are communicated both internally and externally
Plan and manage program budgets and partner with procurement, finance, legal and others to oversee contracts, financial transactions and compliance of all partnership agreements
Communicate and coordinate with multiple stakeholders to ensure alignment between company messaging, recruiting goals and partnership engagement
Champion diversity internally and externally by approaching programming with diversity, equity and inclusion across all elements and experiences
Able to travel up to 10% of the time
7+ years of experience in multi- or omni-channel marketing including experience designing and running integrated marketing campaigns
5+ years of project/program management experience and driving projects to completion with minimal guidance
Experience identifying and building strategic partnerships while working in a cross-functional environment with leadership
Experience collaborating on scaling programs, initiatives or projects globally
Knowledge of diversity and understanding of the challenges and root causes underrepresented minorities face
5+ years experience in managing multicultural marketing or diversity and inclusion programs
Experience managing strategic partnerships including reviewing, evaluating and negotiating partnership proposals and agreements
Operational and organizational knowledge with an eye for increasing individual, team and organizational effectiveness
Creative and data-driven approach to solving problems and experience pulling, processing, and presenting data to support proposed plans
Experience exercising consistent independent judgment and discretion in matters of significancexercises independent judgment and discretion in matters of significance
Knowledge with navigating ambiguity and making recommendations to move forward
Proficient in using Microsoft Office Programs, Outlook, Google Suite, Marketing Tools (i.e. InDesign, Photoshop), etc.
Equal Opportunity: Facebook is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Facebook is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at firstname.lastname@example.org.