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K-State Student Union Communications Specialist in Manhattan, Kansas

This job was posted by https://www.kansasworks.com : For more information, please see: https://www.kansasworks.com/jobs/13151364

Status: Full time; Non-exempt\ Supervisory responsibility: Yes (students only)\ Work schedule: Monday Friday, 8 a.m. 5 p.m.

SUMMARY OF POSITION

Responsible for executing the promotion of initiatives, activities, and events to increase the visibility of initiatives and accomplishments of the Union, in support of its mission.

KEY FUNCTIONS

Communications Specific

35%: Maintain favorable public image for the Union and keep the general public informed of Union objectives, accomplishments and activities. Determine content topics and distribution strategies, and coordinate with others to obtain information, write, edit, and design content, with direction from the department head. Apply inclusive excellence strategies in marketing and communications deliverables. Collaborate with the department head to develop and execute an inclusive, strategic, thorough, and effective communication plan. Utilize appropriate communication, promotion, and marketing techniques to achieve strategic goals. Maintain an annual schedule of events and opportunities to provide communication and marketing support. Research communication trends to include identifying and evaluating product characteristics, market share pricing, etc. Manage project deadlines effectively. Evaluate products, programs, and services based on stakeholder feedback and other relevant metrics. Produce materials for video streaming, advertisements, promotions, public announcements, and special projects. Manage, monitor, and execute digital communications regularly on behalf of the Union and affiliate stakeholders regarding objectives, accomplishments, and activities. Develop content for publication and broadcast media. Proofread/edit communication materials, presentations, speeches, et al. as assigned by the department head. Develop and maintain professional contacts with the university, area media outlets, vendors, consultants, Union staff, and other stakeholders in support of the Unions mission.

Social Media Specific

30%: Develop and maintain an appropriate and favorable social media presence for the Union and Union Program Council (UPC) accounts. Monitor performance usage reports and track search-engine results. Maintain social media management software. Keep stakeholders informed of the Unions initiatives, activities, and accomplishments. Monitor social media groups, trends, tools, and applications and recommend actions/next steps. Shoot photography and video content.

Website Specific

25%: Execute website content-related goals and objectives utilizing analytics and website functionality. Update website content, news/blog entries, and graphic creation on a daily basis. Implement and maintain effective website navigation. Make recommendations to the department head based on data analytics. Produce high quality audio and video productions, streaming video, and prerecorded materials.

Departmental Operations

10%: Hire, train, manage, and evaluate student position(s). Manage employee work schedules based on departmental need and in alignment with budget. Anticipate changing priorities and special projects; schedule/adjust employee workloads as necessary. Serve on both internal and external committees. Perform other duties as assigned and instructed.

QUALIFICATION REQUIREMENTS

Education Minimum

  • Bachelors degree from an accredited institution and one or more years of demonstrated experience; or
  • Masters degree from an accredited institution and six months of demonstrated experience.

Education Preferred

  • Bachelors degree from an accredited institution specific to marketing, journalism, English, or related field.
  • Masters degree from an accredited institution.

Experience Min mum Demonstrated

  • Professional marketing, public relations, communication, promotion, and/or advertising experience;
  • Social media platform knowledge and skills, to include trends and immerging social, and promotional skills;
  • Proficiency with Apple computer systems, Adobe Creative Suites, and video-editing software;
  • Website content management tools experience and minor web coding systems;
  • Understanding of current AP writing style and design content;
  • Proofreading experience.
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